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Editorial policy

This page explains how we research, write, review and correct content on dofollow.com. It covers our blog articles, service pages and industry pages.

How we research

We start with our own delivery data. Figures on this site come from our link database, Ahrefs and our client portal. Each one is tied to the date we pulled it. We also use AI visibility data from Peec AI. When we cite outside research, we link to the original study and give its date. If we can't verify a number, we leave it out.

Who writes and reviews

Every article names its author and its reviewer. Our authors are Becca John and Eric Carrell. An editor reviews every article before it's published. Service and industry pages have no byline, but they go through the same review.

How we use AI

We use AI tools to help with research, outlines and first drafts. A person checks every fact against its source before anything is published. The author then edits the draft line by line, and an editor reviews it. We don't publish AI output without that human review.

How we handle client names

We don't name a client without their permission. Without it, we describe the client by industry and size. Results we share come from our own records.

What we won't claim

We don't promise rankings, traffic or AI citations. No one controls how Google or AI engines rank and cite sources. You won't see words like "guaranteed" or "permanent" in our content. When we describe results, we say what followed our work, not what it caused.

How to report an error

If you spot an error, email admin@dofollow.com with the page link and what's wrong. We check the claim against its source and correct the page if needed. Corrected pages show a new last-updated date.

Last updated: October 22, 2026

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