The goal: Maintain rankings and scale organic growth
MarTech is one of the most competitive SaaS verticals. Even though the client was already generating around 20K monthly visits, they needed to keep building authority to stay competitive and continue growing.
They had strong content and a solid SEO strategy in place. What they needed was consistent, high-quality link building to support rankings and drive further growth.
The solution: In-depth competitor and content analysis
We started by analyzing the backlink profiles of their main competitors.
This helped us understand:
- Which high-authority sites we needed to secure links from
- What types of content were attracting the most links
- Where competitors were missing opportunities
We then audited the client’s content and identified the most relevant pages to target for link building. From there, we focused on building links that would directly support rankings and strengthen their authority in search.
The result: 10x more organic leads at 40x lower cost than paid
Monthly organic traffic increased from 20K to 38K, representing an 87% increase. To put this into perspective, achieving similar growth through Google Ads would have cost approximately $1.2 million. With dofollow.com’s link building strategy, the cost was 40x lower.
As more of the client’s content started ranking for high-intent keywords, they also saw a 10x increase in monthly organic leads year over year. Leads grew from 226 in February 2023 to 2,536 in February 2024.